How can you get people to move from "not in my backyard (NIMBY)" to "yes in my backyard" when it comes to new housing projects? How can local government reach the right balance between protecting the interests of current residents and the rights of future residents? There's no one-size-fits-all solution, but we need to consider the potential of new technologies that are making it easier to find smart solutions to these challenges.
Thinking like a hobbit is not a bad thing. We can learn a lot from the hobbits. They are quite practical, they get things done and they live in the moment. However, hobbits are not smart. They are not able to think outside of the box and they are not able to work out how to get things done in a smarter way. We can learn to be smart, but we can't learn to be hobbits. We've written this blog to help you draw the line between smart and hobbit thinking and start finding smart solutions, wherever you are and whatever you do.
Hobbit thinking is characterized by pessimism and fear. Read more on how to stop hobbit thinking here.
Pain: You know, I have a really hard time blaming companies for doing what keeps them in business. it’s their job to keep customers happy, make money and stay in business, after all. But when I see brands trying to treat people like little kids, I have a difficult time tolerating it. And that’s exactly what this company is doing!
Agitate: I get it. Maybe it’s cute to tell people to “stop hobbit thinking” and that they should start “thinking smart”. Maybe it’s adorable to tell people to take their vitamins and eat their vegetables.
Solution: Do yourself a favor and stop hobbit thinking. It’s time
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